up25 Agenda

May 7

Gear UP for pre-networking, startup pitches, & an inspiring keynote to kickstart day 1 of the conference!

UP Early

Rise and shine! If you're an attending tech founder or investor, this is your opportunity to connect without interruption. Join us offsite at The Avenue Room, downtown for private networking over coffee & light refreshments. Must have an UP25 Investor or Tech Founder ticket to gain access. Powered by RBCx.

Pitch Competition Qualifiers

For tech startups participating in the Prize of the Prairies (shortlisted founders will be notified in advance). Selected startups will pitch to a panel of judges for a chance to compete on the UP25 main stage and win the $30K cash prize!

Registration

Doors open at 1:00 pm SK time. Show your ticket, get your name tag, and settle in for Day 1 of the conference.

Day 1 Kickoff

We're going UP! Time to start the fun.

Women in Tech Mixer

Celebrate women in tech with Faye Almeshaan and Kelsey Hahn at the Remai! Network with all attendees and get an exclusive look into investor vs. founder perspectives from 2 industry leaders who’ve launched, scaled, & invested in hundreds of startups. Everyone is welcome to attend. Powered by Growclass & WESK.

Faye Almeshaan
Fractional COO at Almeshaan Consulting
Kelsey Hahn
CEO & Co-Founder at Monark

UP25 Welcome Happy Hour

This is your chance to mix and meet other UP attendees! Hit the bar, grab a snack, and go connect.

Opening Remarks

Grab a seat to hear about the state of the Prairie tech ecosystem as we kickoff the evening content!

Rowboat in a Hurricane

Hear Julie's inspiring journey as the first woman to row across the Atlantic & how it led her to found one of Foresight 50's voted top investable CleanTech companies.

Julie Angus
CEO at Open Ocean Robotics

Do or do not. There is no try.

A can't miss fireside! Hear lessons from 3 decades of venture capital and community building with the Co-Founder of Techstars and Foundry VC.

Brad Feld (virtual)
Co-Founder at Techstars
Brendan King
CEO at Vendasta

UP Late

Explore the Remai after dark! Build connections before Day 2 begins, with late night eats on the 2nd floor mezzanine. UP25 name badge required for access. Powered by KPMG.

May 8

A collision of networking, content, & exclusive activities. Don't miss the highlights, including an on stage pitch for a $100K+ investment prize!

Doors Open

Gear UP for Day 2! Head over before content starts to pick up your name badge if you haven't, grab a coffee, and settle in for a full day of connection! (Day 2 registration open until 1:30pm).

UP25 Attendees

Day 2 Kickoff

Head into the Main Stage as Day 2 of the conference begins!

UP25 Attendees

Betting on the North

Hear from the former executive at Uber and 3x Silicon Valley CEO on the evolution of Canadian tech and how to adopt lessons from the valley to scale.

UP25 Attendees
Kim Fennell
Venture Partner at True North Fund
Kevin Kliman
CEO at Humi

Building Successful Sales Teams

Learn the 5 most common mistakes to avoid when hiring and setting up your sales team.

UP25 Attendees
Taylor Jones
VP of Sales at CoLab

Break

Take a break from the hustle & bustle. Grab a bite offsite and explore Downtown YXE (lunch is not provided).

12:00 pm
1:30 pm
UP25 Attendees

UP x DMSC Lunch & Learn

Learn to market like a mind reader with a high-impact marketing workshop powered by DMSC, Growclass, Jelly Academy, and the CMA. Lunch provided. Separate ticket required — founders, check your inbox!

A Blueprint for Scaling on the Prairies

Join Manitoba founder Noah Palansky in a fireside chat packed with insights on how to find product-market-fit, attract US investors, recruit top talent, and maintain culture at scale.

UP25 Attendees
Noah Palansky
CEO at Taiv
Alexandra Reilly
Head of Marketing at TechTO

A Prairie Kid's Journey to a $1B Company

The ultimate playbook for founders looking to grow, buy, or exit. Learn what it takes to scale and grow to a $1B valuation from the guy who's done it before (a lot).

UP25 Attendees
Michael Garrity
Executive Chair at Financeit

Pitch Competition Showcase

Cheer on the top Prairie startups as they pitch live on the UP25 main stage to win the $30K Prize of The Prairies! Powered by McKercher LLP.

UP25 Attendees

Day 2 Closing Remarks

Time for the conference wrap UP! Hear from the Uniting the Prairies team as we close out the conference with final remarks, important FYI's, & a recap of everything accomplished over the last 1.5 days!

UP25 Attendees

VIP Dinner

UP25’s premier networking event. An intimate invite-only dinner at The Avenue Room connecting UP25 speakers, major sponsors, & investors.

Invite-Only

UP25 Official After-Party

Deemed one of the best parts of UP each year! Kick off your shoes & unite with the whole conference at the UP25 After-Party, hosted on Vendasta's rooftop patio. Capacity is 400 people; come early to secure your spot. UP25 name badge required for access.‍

7:30 pm
Late
UP25 Attendees
May 25th
 
9:00 AM
 - 
9:30 AM
Foyer

Doors Open + Opening Remarks

Doors open at 9:00 AM, opening remarks begin at 9:15 AM sharp. Gear up for a full day of content and connection!

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Networking
May 25th
 
9:30 AM
 - 
10:20 AM
Main Stage

The AI Arms Race

Caught in the hype storm? Hear about the future implications of AI once the dust settles.

Jeff Dyck
Sr. Director of Engineering
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Siemens Ag
Vartika Manasvi
Director of Startups
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MaRS Discovery District
Maninder Dhaliwal
Managing Partner
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Startup Studio Accelerator & Venture Fund
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Panel
May 25th
 
10:30 AM
 - 
11:20 AM
Main Stage

Portfolio Company Ponderings, In This Economy?

2 world-class companies, 2 totally different industries, 1 common investor. What does building, scaling, and surviving a startup look like in 2023?

Jacqueline Cook
COO
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Vendasta
Saif Hashmi
Principal
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BDC Capital
Colin Calvert
CFO
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Nicoya
Panel
May 25th
 
11:30 AM
 - 
1:00 PM
UP to you

Break

Take a break to explore restaurants downtown, have a nap, whatever you need!

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Networking
May 25th
 
1:00 PM
 - 
1:50 PM
Main Stage

Mastering Customer Success

Closing the sale is just the start. Learn from one of the world's top customer success experts as they share ways you can turn customer acquisition into revenue expansion.

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Julie Weill Persofsky
Global Managing Director
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Winning by Design
Masterclass
May 25th
 
2:00 PM
 - 
2:50 PM
Main Stage

Divine Category Creation

Learn how creating products with no existing market can have the power to revolutionize entire industries.

Mindy Loverin
Co-Founder
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Onfertility
Christy Prada
CEO
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Future Fertility
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Panel
May 25th
 
3:00 PM
 - 
3:50 PM
Main Stage

Investment Prize Pitches

Finalists competing for the UP x Firehood Women in Tech & UP Angel Syndicate investment prizes are pitching on stage!

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Pitches
May 25th
 
4:00 PM
 - 
4:50 PM
Main Stage

Raising Rewind

Hear the highs and lows of scaling an early-stage startup from the Co-Founder of Rewind, who had 10,000 customers before raising capital & closed $80M within 2 years.

Mike Potter
Co-Founder & CEO
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Rewind
Juanita Lee-Garcia
Executive Director
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Upside Foundation
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Keynote
May 25th
 
5:00 PM
 - 
5:30 PM
Main Stage

Closing Remarks

Come together as we wrap up the conference content & announce the winners of the investment prizes on stage!

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Wrap UP
May 25th
 
7:30 PM
 - 
LATE
Vendasta HQ

UP23 After Party!

For UP23 attendees only. Join the official after party to close out the festivities! Hosted on Vendasta's rooftop patio.

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Networking

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